AI staff for your e-commerce brand
Backroom gives your store AI staff that draft the work every night. You approve it in one tap.

Backroom is software in development for online stores: AI staff for customer care, email, and reporting that draft the work, while you approve everything before it goes out.
The roles
Customer care
Drafts answers to order, return, and product questions, and flags upset customers for you.
Email and SMS
Drafts your weekly campaign and keeps your automated flows fresh.
Reporting
A daily store pulse and a weekly profit report, with low-stock alerts.
Drafts, you approve
Backroom never sends anything on its own. Every reply, email, and change waits in one approval inbox until you tap approve.
Join the waitlist
We're opening Backroom to a small group of Shopify brands first. Join the list and we'll email you when there's a spot.
Questions
When will Backroom be available?
We're building it now and opening it to a small group of brands first. Waitlist members hear first.
Which platforms will it support?
Shopify first.
Will it send messages on its own?
No. Every draft waits for your approval.